Luc Gabriel.$18,950 from Meta Ads in Quebec city
The situation
Luc Gabriel is a tattoo artist based in Quebec City. Eight years in the industry, black and grey realism - focused on composition, texture, and work that holds up over time.
He had run ads before on his own. Got some results, but nothing that changed the picture. Tattooing full days and managing a campaign at the same time wasn't working, and the calendar still had room.
He came across our ad, reached out, and decided to hand it over to someone who does this full time.
What happened next was different.
The artist’s work
Scope of work
Luc had run ads before. He knew the basics - but managing campaigns on top of full tattooing days wasn't sustainable. He came to us to hand it off completely.
- 01
Campaign testing & scaling
Luc already had some ad experience, which gave us a starting point. But starting fresh meant testing what actually works at the level we run — finding the right approach for his market in Quebec City and scaling from there.
- 02
Creative testing
Black and grey realism attracts a specific type of client. We tested different creative directions until we found what consistently brought in people ready to commit to a serious piece.
- 03
Profile & DM review
Eight years of experience and strong work - but the profile needed to communicate that to someone discovering him for the first time. We went through his Instagram and made sure it converted.
Creatives we shipped
Every creative built around his style and his market. Three of the dozens we ran - all in French, for Quebec City.
Results
The calendar filled steadily. Luc ended up booked 7 months out - then paused, and came back.
In their own words
I'm super pleased. I have a lot of leads and they don't cost that much. My results are better than anything I did before. I'm totally booked and yeah, I'm really pleased.
Luc Gabriel.$18,950 from Meta Ads in Quebec city
The situation
Luc Gabriel is a tattoo artist based in Quebec City. Eight years in the industry, black and grey realism - focused on composition, texture, and work that holds up over time.
He had run ads before on his own. Got some results, but nothing that changed the picture. Tattooing full days and managing a campaign at the same time wasn't working, and the calendar still had room.
He came across our ad, reached out, and decided to hand it over to someone who does this full time.
What happened next was different.
The artist’s work
Scope of work
Luc had run ads before. He knew the basics - but managing campaigns on top of full tattooing days wasn't sustainable. He came to us to hand it off completely.
- 01
Campaign testing & scaling
Luc already had some ad experience, which gave us a starting point. But starting fresh meant testing what actually works at the level we run — finding the right approach for his market in Quebec City and scaling from there.
- 02
Creative testing
Black and grey realism attracts a specific type of client. We tested different creative directions until we found what consistently brought in people ready to commit to a serious piece.
- 03
Profile & DM review
Eight years of experience and strong work - but the profile needed to communicate that to someone discovering him for the first time. We went through his Instagram and made sure it converted.
Creatives we shipped
Every creative built around his style and his market. Three of the dozens we ran - all in French, for Quebec City.
Results
The calendar filled steadily. Luc ended up booked 7 months out - then paused, and came back.
In their own words
I'm super pleased. I have a lot of leads and they don't cost that much. My results are better than anything I did before. I'm totally booked and yeah, I'm really pleased.
Luc Gabriel.$18,950 from Meta Ads in Quebec city
The situation
Luc Gabriel is a tattoo artist based in Quebec City. Eight years in the industry, black and grey realism - focused on composition, texture, and work that holds up over time.
He had run ads before on his own. Got some results, but nothing that changed the picture. Tattooing full days and managing a campaign at the same time wasn't working, and the calendar still had room.
He came across our ad, reached out, and decided to hand it over to someone who does this full time.
What happened next was different.
The artist’s work
Scope of work
Luc had run ads before. He knew the basics - but managing campaigns on top of full tattooing days wasn't sustainable. He came to us to hand it off completely.
- 01
Campaign testing & scaling
Luc already had some ad experience, which gave us a starting point. But starting fresh meant testing what actually works at the level we run — finding the right approach for his market in Quebec City and scaling from there.
- 02
Creative testing
Black and grey realism attracts a specific type of client. We tested different creative directions until we found what consistently brought in people ready to commit to a serious piece.
- 03
Profile & DM review
Eight years of experience and strong work - but the profile needed to communicate that to someone discovering him for the first time. We went through his Instagram and made sure it converted.
Creatives we shipped
Every creative built around his style and his market. Three of the dozens we ran - all in French, for Quebec City.
Results
The calendar filled steadily. Luc ended up booked 7 months out - then paused, and came back.
In their own words
I'm super pleased. I have a lot of leads and they don't cost that much. My results are better than anything I did before. I'm totally booked and yeah, I'm really pleased.
Want results like these for your own calendar?
We run the same approach for every artist - built around your style, your city, and your calendar. One call is enough to know if it makes sense.
Want results like these for your own calendar?
We run the same approach for every artist - built around your style, your city, and your calendar. One call is enough to know if it makes sense.
Want results like these for your own calendar?
We run the same approach for every artist - built around your style, your city, and your calendar. One call is enough to know if it makes sense.